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gk2gk: Helping Geeky Singles Find a Leia for their Han Solo — And The Other Way Around

The small variation: With programs like “The Big Bang principle” and video games like warcraft raising in popularity almost every day, it’s no longer an insult to call some body a geek. Indeed, most people these days may possibly take it as a compliment. That’s particularly so of the people at gk2gk.com, a dating web site that motivates singles to embrace their own internal nerd, nerd, or dork and helps them discover their own perfect match — because every Han Solo requires his Leia (and the other way around).


I was 12 yrs old as I 1st browse “Harry Potter and the Sorcerer’s Stone,” and I had gotten therefore involved with it that We finished the book in a day.

My personal fascination with the storyline towards guy Exactly who Lived provides merely grown deeper due to the fact decades went by. I remember waiting in accordance with my personal brother at Barnes and Noble when it comes to release of “Goblet of flames” and going to the midnight revealing of “Order of this Phoenix.” You will find a lightning bolt tattoo and a Harry Potter playlist on Spotify. I-go to Harry Potter Weekend at Universal Studios per January (proudly putting on my personal Slytherin colors!) and view the marathons every time they’re on TV.

Like scores of other individuals, we was raised with Harry, Ron, and Hermione, and their quest features influenced my life in so many steps. Should it be Harry Potter or some other guide, movie, or video game, being excited about a pastime often types who men and women are, who they can be buddies with, plus who they date — without any understands that above gk2gk.com.

Created in 2004, gk2gk is the initial dating site for solitary geeks, dorks, and nerds (no matter if they are into celebrity Wars, Anime, or Cosplay) locate similar individuals for relationship, a night out together, a relationship, and sometimes even wedding.

In order to get a peek inside fun, unique arena of gk2gk as well as the similarly geeky people behind this site, we reached off to Senior Affiliate Manager Erica Roth, which shared all the information around.

“Mingle” & Other Interactive properties inspire Singles to Open Up

The gk2gk signup is a familiar one: it takes merely 2 moments to produce a profile with standard information like your age, gender, look, and perfect big date. However, gk2gk takes it one step further by asking members to classify themselves as a “music partner,” “stylish,” “artistic,” or many geeky yet affectionate conditions.

Absolutely even a part inside profile for responding to much more concerns like “Any time you could do lunch with any person, who does it be and exactly why?” “what is actually your preferred Board Game?” or producing a concern of your, which have been utilized in the corresponding procedure. You are also motivated to integrate keywords and phrases in your profile for much better coordinating (e.g., “Larping,” “Dungeons & Dragons,” or “Sailor Moon.” The goal is to customize all of them whenever it is possible to.

Exactly what gk2gk also excels at is its entertaining features such as for instance Mingle, a merry-go-round of matches that asks “could you embark on a romantic date with him/her?” state no and you are found another profile. Say yes and you’re offered addiitional information regarding person might send all of them a remedy to just one of the questions to access understand both much more.

Through this unique program, gk2gk has the capacity to study on its users’ on-site behaviors and create fun, offline-like interactions that ultimately cause better contacts.

“The entertaining attributes on the internet site truly get you to open up,” Erica stated.

The Inspiration Behind gk2gk — Geeks Helping various other Geeks

Spencer Koppel had gotten the idea for a geek-specific dating site in 2004 after going through a divorce case. Newly solitary and a self-proclaimed technical, Spencer ended up being sick and tired of the lack options for individuals like him who were into personal computers, crossword puzzles, comic books, and comparable interests — and who did not placed focus on look and social status.

“appearance commonly important in terms of which I would personally want to consider,” Spencer told ChicagoReader.com. “It’s a lot more, do we have common passions? Do we browse the exact same type of guides?”

The guy conveyed their frustrations to his child, Laina, whom advised the guy just take matters into his own hands, so the guy performed and founded gk2gk immediately after.

In 2015, Spencer passed the gk2gk baton to Avalanche LLC, an organization that creates and marketplaces effective web sites like his (their basic release being Date.com in 1997 on romantic days celebration). Avalanche presently has over 20 mainstream and niche sites when you look at the online dating market, with a combined 5 million+ subscribed members (2 million on gk2gk alone) in more than 100 countries and 100,000 brand new singles signing up for monthly.

“We love being in the really love business,” their particular motto says.

Behind the remarkable figures is a group that is as geeky while the folks they help. Whenever they’re maybe not carrying out things such as going to Comi-Con collectively, they may be enjoying their own individual geeky passions — eg Chief Executive Officer Meir Stralhberg watches “Superstar Trek,” CFO Peder Sahlin techniques photography and understands the worth of a beneficial Hawaiian top, and Director of promotion Carlos Ealdama collects vintage shoes.

“i will be, specifically, a movie buff,” Erica included.

Last Thoughts

gk2gk provides changed the web dating world for geeks, and also as a fellow technical, I really appreciate that. a nerd is in fact a person that is passionate about one thing — whether it is a man playing WoW, a lady obsessing over Harry Potter, or a team of men and women reveling within their provided interest. Everyone just want to satisfy that special someone exactly who becomes us, and gk2gk is actually streamlining that process.

“‘Geek’ is a pretty broad term, so that it often means different types of folks, if they’re tech savvy or enthusiastic about science fiction or using the internet video gaming or comics. Even though gk2gk is actually a niche dating website, there is an extensive selection of possibilities within that market,” Erica stated.

For the reason that same vein, Erica added the purpose for gk2gk is carry on reaching a much bigger, a lot more diverse market, especially in terms of bringing in more females.

“We really need to get a lot more females to the system therefore it is a level playing field and individuals have actually a significantly better user experience,” she stated.


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